midtown retail

midtown retail

fashion label flagship

In collaboration with Tommy Smythe, this fashion retail interior in midtown Toronto marks Ashley Botten’s first venture into the world of fashion. Its primary scheme derives from a shared love for wood and is expanded on with a curated selection of natural materials that have been oxidized, smoked, or blackened. An unexpected beauty is found in the terracotta brick flooring that infuses an old-world classic with a contemporary vibe. Wall-size feature boxes in the foyer, each with a single hook for displaying a solitary garment or styled outfit, create stop-and-look moments that are visible from the street.

Client: Smythe
Design team: Ashley Botten, Tommy Smythe of {TOM} Design Collective, Susana Angel 
Builder: GV&Co.
Photographer: Patrick Biller

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